Strategy in action

We help organizations sharpen strategy and execution across growth, sales, and brand.
Our work blends business insight with practical implementation, from go-to-market planning and CRM architecture to communication and leadership support.
Each engagement is tailored, collaborative, and grounded in clear thinking that moves companies forward with focus and precision.

SERVICES

GROWTH STRATEGY

We help organizations strengthen their sales performance and customer engagement across every channel to achieve lasting growth.

Our work spans go-to-market design, channel alignment, and sales-force effectiveness, ensuring teams focus their energy where it drives the highest return. Whether optimizing account management, simplifying back-office operations, or redefining routes to market, we translate strategy into measurable performance.

Our approach combines targeted interventions with broader transformations that enhance structure, execution, and skills across the commercial organization.

Optimize sales investments. We help clients increase productivity and reduce costs by improving visibility and efficiency across sales operations.

Identify and capture growth. Using granular market and performance analysis, we uncover under-served segments and tailor go-to-market models to unlock new revenue streams.

Unify channels. We design omnichannel strategies that reflect how customers buy today, balancing personal, digital, and partner-led interactions for maximum reach and impact.

Elevate sales capability. Through tailored programs and performance systems, we help build high-performing commercial teams equipped for sustained improvement.

CRM & MARKETING AUTOMATION

We help companies connect their marketing strategy with data-driven execution through intelligent CRM and automation systems.

Salesforce is our platform of choice for its seamless integration across agentic AI, marketing, B2B commerce, sales, and Tableau — creating a unified ecosystem that delivers.

Our work integrates technology, analytics, and process design to improve customer acquisition, conversion, and retention. By aligning marketing and sales operations, we enable teams to act on insight and deliver personalized engagement at scale, ensuring that every system investment translates into efficiency, clarity, and measurable business value.

Design smarter systems. We evaluate and configure CRM and automation platforms that fit business needs and simplify workflows.

Enable actionable insight. We centralize and structure customer data to power segmentation, targeting, and performance tracking.

Automate with purpose. We build automation frameworks that deliver timely, relevant communication throughout the customer journey.

CONSULTING

We provide consulting and fractional executive leadership to help organizations bridge expertise gaps and accelerate execution.

Our work supports leadership teams through periods of change, growth, or transformation — offering strategic insight, operational discipline, and hands-on guidance when and where it matters most.

Whether advising on go-to-market strategy, restructuring, or digital initiatives, we help translate complex challenges into clear, actionable plans that move the business forward.

BRANDING & IDENTITY

We help companies refine how they present themselves to the market — from brand positioning and messaging to visual and digital communication.

Our approach focuses on clarity and coherence: ensuring that what a company stands for is consistently reflected in how it communicates.

By aligning strategy, branding, and communication, we help organizations strengthen recognition, trust, and long-term market presence.

Exploring opportunities

Whether you’re refining your market approach, building systems for scale, or rethinking how your brand connects with customers, Vertigo Digital helps you make every move count. Let’s talk!